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Article 1 Purpose
These Rules are formulated to safeguard the legitimate interests of users of the Alibaba.com International Platform (URL: www.alibaba.com) (“Alibaba.com”) and to enhance the e-commerce capabilities of and achieve a robust development among Global Gold Suppliers (“GGS”), Taiwan (China) Gold Suppliers (TWGS), and Hong Kong (China) Gold Suppliers (HKGS).
Article 2 Application
These Rules shall apply to all GGS, TWGS, and HKGS.
Article 3 Definition
The Global Gold Supplier Star Rating is a multidimensional system which evaluates the e-commerce capabilities of the GGS based on three (3) major aspects, namely “product capability”, “service capability”, and “marketing capability”. The Hong Kong (China) and Taiwan (China) Gold Supplier Star Rating is a multidimensional system which evaluates the e-commerce capabilities based on four (4) major aspects, namely “product capability”, “service capability”, “marketing capability”, and “transaction capability”.
Article 4 Evaluation Model
Every GGS will be evaluated based on three (3) capabilities i.e. “product capability”, “service capability”, and “marketing capability”. The Star Rating for each capability will be measured according to their respective indicator(s). Each capability score is the sum of the ranking score and additional score. Each capability has 5 levels (represented by Star Rating: 5 stars being the highest and 1 star being the lowest). The lowest rating among the three (3) capabilities will determine the overall Star Rating of the GGS. In order for a GGS to advance to a higher Star Rating, all three (3) capabilities of the GGS must achieve a minimum of the corresponding Star Rating. Sellers with a cumulative penalty score of 36 or two or more serious infringements will show an “unhealthy” risk status and be unable to achieve Star Supplier status until it returns to “healthy”.
HKGS and TWGS will be evaluated based on four (4) capabilities i.e. “product capability”, “service capability”, “marketing capability”, and “transaction capability”. The Star Rating for each capability will be measured according to their respective indicator(s). There are an aggregate of seven (7) indicators: (a) the “product capability” is measured by two (2) indicators i.e. (i) Potential Products and above; and (ii) Top and Super Products; (b) the “service capability” is measured by one (1) indicator i.e. store response time; (c) the “marketing capability” is measured by three (3) indicators i.e. number of active buyers, conversion rate and marketing traffic index; and (d) the “transaction capability” is measured by one (1) indicator i.e. Online transaction amount. Each indicator has 5 levels (represented by Star Rating: 5 stars being the highest and 1 star being the lowest). The lowest indicator rating among the seven (7) indicators will determine the overall Star Rating. In order to advance to a higher Star Rating, all seven (7) indicators must achieve a minimum of the corresponding Star Rating. Sellers with a cumulative penalty score of 36, two or more serious infringements,an unusual performance rate exceeding 10% with an abnormal amount of at least US $100,000, or On-time shipment rates lower than 80% with at least 10 shipments within 90 days will show an “unhealthy” risk and be unable to achieve Star Supplier status until it returns to “healthy”.
Article 5 Display and Update Frequency
There are two (2) types of Star Rating: (a) official Star Rating; and (b) predicted Star Rating. The official Star Rating will be updated on the 5th day of each month (Pacific Standard Time) based on its indicators on the last day of the preceding month. As for the predicted Star Rating, its function is to assist in predicting its official Star Rating for the subsequent month, and the predicted Star Rating is updated on a daily basis.
Article 6 Privileges
In order to encourage and support more suppliers to enhance their e-commerce capabilities and to improve the buyers’ experience, Alibaba.com will provide different forms of privileges in accordance with Star Ratings. Every supplier will be able to view details of its entitled privileges from its Alibaba.com account. Alibaba.com shall reserve the right to adjust and amend the privileges from time to time based on the needs of the GGS and business development.
Article 7 Supplementary article
Alibaba.com reserves the right to review and/or update these Rules including but not limited to the evaluation model, update frequency, indicators and privileges, etc. The revised Rules shall be effective and binding upon its announcement.
In case of any discrepancy between the English and Chinese versions, the English version shall prevail.
